经营不仅在管理，而管理也不能取代经营.

经营好坏与管理良劣是两个不同的概念.

一個對三個知名公司高階層的練習.An exercise for Senior Management Team of 3 famous Companies,

What is your strategy? 甚麼是您的策略?

What are the key value drivers in your business? How are they linked to your strategy? 價值驅動因素?

How different is your strategy from that of your competitors? 竞爭者的策略?

4. How well do you think the people who report to you understand your strategy? 您的屬下了解您的策略? - Continued -

What I discovered surprised me: 感到詫異

Most Directors, VPs had a hard time addressing any of these questions. 寫得很困難

There was significant variance in the Strategy statements provided by these Senior Members.

差異很大

No group was able to differentiate the Organization’s strategy from that of its competitors Except……不知和競爭者的差異, 除了……